About Travelchoice
Travelchoice was established in 2004 as a
result of Peterborough successfully bidding to become one of three
Sustainable Travel Demonstration Towns and receiving £3.24 million
from the Department for Transport.
The aim was to pilot and deliver a package of
measures to encourage people to walk, cycle, car-share and use
public transport. The programme was locally branded Travelchoice
and a wide range of projects have been developed since 2004. These
include the introduction of an online car share scheme, school and
business travel plans, infrastructure improvements, real time
passenger information, maps, solar lighting on walking/cycling
routes, a city wide personalised travel planning programme (called
My Travelchoice), Text&Go , information materials and a whole
host of events and awareness raising activities.
The original bid document can be
found in our Downloads section
Results of the Sustainable Travel Demonstration Town project can
be found here