The Perkins Great Eastern Run has announced a new charity partnership with the Jane Tomlinson Appeal.
The Jane Tomlinson Appeal will be the race's half marathon title charity and is of particular note as the founder had strong links to Peterborough.
Before her death in 2007, Jane Tomlinson CBE raised £1.85 million for children’s and cancer charities through a series of physical challenges.
Although Jane spent most of her life in Yorkshire, she spent a period of time living in Peterborough when her husband Mike worked in the city.
Their daughter Rebecca, one of three children, was born at Peterborough District Hospital.
Rebecca, who will be running the half marathon on Sunday 9 October 2016, said: “We’re so excited that the Perkins Great Eastern Run has chosen to support the Jane Tomlinson Appeal in 2016.
“My parents moved to Peterborough not long after they got married and I was born there, so the city will always be really special to me. To know that the city is helping to carry on mum’s legacy now is really touching for me.
“I’m really looking forward to being there and running the event for myself. I’ve read about what a fast course it is so I’m hoping for a PB. It would be great if people can join me by getting behind the Appeal this year.
“Every penny raised for the Appeal at the Perkins Great Eastern Run will be donated to charities and good causes in the local area.”
Launched back in 2002, the Jane Tomlinson Appeal has now raised over £7.6million for charity supporting a range of organisations both local and nationally.
Annette Joyce, service director for city services and communications at Peterborough City Council, which organises the race, said: "The partnership with the Jane Tomlinson Appeal is great news for the Perkins Great Eastern Run.
"Jane was an inspirational woman who dedicated her life to supporting charities and good causes, despite suffering from terminal cancer.
"If you are running this year's half marathon and are looking for a charity to raise money for then consider the Jane Tomlinson Appeal. All proceeds raised by runners in the charity's name will be shared between local causes."
The charity joins the other race partners including Anna's Hope, the official charity of the 5km fun run.
For those interested in the Anna's Hope Fun Run, Junior Challenge prizes are on offer to schools and other organisations that can encourage the most entrants, and those that raise the largest amount for the charity.
You can enter this year’s race on the Perkins Great Eastern Run website. You’ll be able to select the charity you wish to raise money for during the application process.
A series of free morning and lunchtime runs leave the Embankment Athletics Track, in Bishop’s Road, Peterborough, every Wednesday until July 6 2016.
Morning runs are from 7.30am to 8.30am and the lunchtime sessions from 12noon to 1pm.